ペーパークラフトで伝える物語
Skoda - Curriculum Vitae
チェコの自動車会社Skoda社のコーポレートムービーです。
”Curriculum Vitae”はスペイン語で「履歴書」。
就職活動をする青年の将来のビジョンが、ペーパークラフトというコンセプトを軸に
しっかりと描かれています。 できあがった 履歴書を見直す青年。
物語の主人公です。 履歴書にサインをすると・・ パタパタと紙が折り重なり、紙の世界観へと転換します。 部屋を出た青年は自転車に乗り、
夜明けの町へと繰り出します。 朝日を模した背景。
シュコダ製の車に視線を送る主人公。
紙の演出ですが、実写のような滑らかなアニメーションです。 工場のような建物に入り、プレス機に鉄板を設置。
このカットで、紙の世界観が入社後の世界であることが分かります。 KOWLEDGE AND SKILLS:(知識とスキル）
この主人公は工業系の学生なのでしょうか。
はっきりと説明せず、視聴者の想像力に任せる粋な演出。 加工された資材は、自動車のパーツでした。
整然と並んだ車を操作する主人公。
シームレスでなめらかなカメラワークが素敵です。
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